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Compilation of the 5 most popular English sales conversations

In this article, PREP would like to share 5 representative English sales conversations that will help you become more confident and in control during business exchanges with foreign counterparts. Let's learn and practice together with PREP!

The 5 most popular English sales conversations

I. English vocabulary for the topic of sales

English vocabulary for the topic of sales

Before diving into English sales conversations, let's take a look at the following vocabulary table!

English vocabulary for the topic of sales

Meaning

Example

Purchase

/ˈpɜːr.tʃəs/

(n)

the act of buying something

I made a purchase of shoes at the department store.

Sale

/seɪl/

(n)

an act of exchanging something for money

There's a big sale at the mall this weekend.

Discount

/ˈdɪskaʊnt/

(n)

a reduction in the usual price

I got a discount on this shirt because it was on clearance. 

Customer

/ˈkʌs.tə.mər/

(n)

a person who buys goods or a service

The store welcomes customers of all ages. 

Seller

/ˈsɛ.lər/

(n)

a person who is selling something

The seller offered a discount for buying in bulk.

Retail

/ˈriː.teɪl/

(n)

the activity of selling goods to the public, usually in shops

This store specializes in retail sales of electronics. 

Wholesale

/ˈhoʊl.seɪl/

(n)

the price at which goods are sold to shops by the people who produce them, rather than the price which the customer usually pays in the shop

They only sell their products wholesale to businesses. 

Price

/praɪs/

(n)

the amount of money for which something is sold

The price of this jacket is too high for my budget. 

Bargain

/ˈbɑːr.ɡɪn/

(n)

something on sale at a lower price than its true value

I love finding a good bargain at the thrift store. 

Invoice

/ˈɪn.vɔɪs/

a list of things provided or work done together with their cost, for payment at a later time

Don't forget to ask for an invoice after making a purchase. 

Refund

/ˈriː.fʌnd/

(n)

an amount of money that is given back to you, especially because you are not happy with a product or service that you have bought

If you're not satisfied with your purchase, you can get a refund

Payment

/ˈpeɪ.mənt/

(n)

an amount of money paid

We accept cash, credit card, and mobile payment

Receipt

/rɪˈsiːt/

(n)

something such as a piece of paper or message proving that money, goods, or information have been received

Make sure to keep your receipt in case you need to return the item.

Transaction

/trænˈzæk.ʃən/

(n)

an occasion when someone buys or sells something, or when money is exchanged or the activity of buying or selling something

The transaction was completed smoothly at the checkout counter. 

Stock

/stɑːk/

(n)

a supply of something for use or sale

The store needs to order more stock to meet demand. 

II. Communication phrases for the topic of sales

Communication phrases for the topic of sales

Here are some communication phrases that will help you effectively engage in English sales conversation. Take a look!

Communication phrases for the topic of sales

Hello, may I help you find something?

Are you looking for anything specific today?

Would you like to try this on/see a demo?

Do you have any questions about this product?

Is there a particular size/color you're interested in?

This item is currently on sale. Would you like to take advantage of that?

We offer a warranty for this product. Are you interested?

Do you prefer to pay with cash or card?

Would you like a bag for your purchase?

Can I interest you in any accessories to go with that?

We have a special promotion running today. Would you like to hear about it?

Our store has a loyalty program. Would you like to sign up?

This item is our bestseller. Would you like to know why?

We offer free shipping for purchases over a certain amount. Would you like to take advantage of that?

Thank you for shopping with us. Have a great day!

III. English sales conversations

Let's explore the 5 most popular English sales conversations below!

1. Conversation 1: Inquiring about customer's buying needs

English sales conversations

  • Salesperson: Hello! How can I assist you today? Are you looking for anything in particular?

  • Customer: Yes, I'm in need of a new laptop for work.

  • Salesperson: Great! We have a variety of laptops available. Can you tell me more about what you're looking for in terms of specifications and budget?

2. Conversation 2: Advising on suitable merchandise

English sales conversations

  • Salesperson: Based on your requirements, I would recommend this model here. It has a powerful processor, ample storage, and a long battery life, which would be ideal for your work needs.

  • Customer: Sounds good. Can you show me some options in that range?

  • Salesperson: Certainly! Let me bring out a few models for you to compare.

3. Conversation 3: Presenting product features

English sales conversations

  • Salesperson: This laptop also comes with a high-definition display, which ensures clear visuals for your presentations and video calls. Additionally, it has built-in security features to protect your sensitive data.

  • Customer: That's important for me. How about the warranty?

  • Salesperson: Each laptop comes with a one-year manufacturer's warranty, covering any defects in materials or workmanship.

4. Conversation 4: Negotiating product prices

English sales conversations

  • Customer: I'm interested in this laptop, but I was hoping to get it at a lower price. Is there any room for negotiation?

  • Salesperson: Let me check. Since you're a loyal customer, I can offer you a 10% discount on this model.

  • Customer: That sounds reasonable. I'll take it.

  • Salesperson: Great choice! Let me prepare the paperwork for you.

5: Conversation 5: Customer requesting product returns

English sales conversations

  • Customer: I'm sorry, but I realized after getting home that I actually needed a different model. Can I exchange this laptop for another one?

  • Salesperson: Of course. As long as it's within our return policy timeframe and the laptop is in its original condition, we can process the exchange for you.

  • Customer: Thank you for understanding. I'll take a look at the other models.

  • Salesperson: No problem at all. Let me know if you need any assistance.

IV. Learning English sales conversations through videos

Learning English sales conversations through videos

To practice English sales conversations more effectively, apart from accumulating vocabulary and phrases, you can also explore videos on conversational topics related to food. Below, PREP has collected and compiled various videos of English sales conversations for your reference!

PREP hopes that after reading this article, you have acquired a wealth of vocabulary, phrases, and quality English sales conversations. Keep following PREP for more valuable English knowledge!

Chloe
Product Content Admin

Hi I'm Chloe, and I am currently serving as an Product Content Administrator at Prep Education. With over five years of experience in independent online IELTS study and exam preparation, I am confident in my ability to support learners in achieving their highest possible scores.

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